(by Johnny Kotze)
I was asked to create and conseptualise four characters for the iconic Wimpy restaurant kids menu. Representing breakfast, meals, drinks and dessert. The characters are called ‘Scrambles’, ‘Nom Nom’, ‘Slurpy’ and ‘Scoopy’. They are used throughout the branding and campaign in different situations and with different facial expressions and actions.
DESIGN STORY: | Tumblr | Twitter | Facebook | Google+ | via Mikhail Semaev http://bit.ly/VDmRmO